Skip to main content
Skip table of contents

Reverse Lookup

A reverse white pages lookup involves using the phone number in an attempt to locate the corresponding name and address.

The reverse white pages lookup returns both consumer and business addresses. The returned information will indicate the type of phone service: consumer, business, mobile, or Canadian. The type will display in the list of returned addresses enclosed within parentheses and indicates the type returned from White Pages. The actual address type code used when selecting the address will be the default address type code defined for new addresses.

Search Rule Syntax

The format for an address search rule that specifies a reverse lookup is as follows:

[ReverseWhitePages,secondary_search]

Previously the search rule syntax used search type and maximum hits:

[ReverseWhitePages,search_type,max_hits,secondary_search].

Either syntax can be used, but the search type and maximum hits options will be ignored. The number of hits and type of search cannot be restricted, and the system returns all matches. In addition, if you need to limit your search type, contact your Emplifi account manager.

Secondary Address Search

The secondary_search determines whether another search will be performed for an existing Emplifi Agent address once information has been returned by the White Pages Lookup. This can help avoid a potential duplicate address record in the database. It can be one of the following values:

Value

Description

0

No secondary search will be performed.

1

Rule # 1: Match on all of the following fields:

given name, last name, address1, city, state, zip

2

Execute rule # 1 first. If no match is found, try the following:

Rule # 2: Match on all the following fields:

last name, address1, city, state, zip

3

Execute rules 1 and 2 first. If no match is found, try the following:

Rule # 3: Match on all the following fields:

address1, city, state, zip

Option 3 is the default if you do not enter a value.

JavaScript errors detected

Please note, these errors can depend on your browser setup.

If this problem persists, please contact our support.